billboard issue not dead in bryn mawr

Billboards are not dead in Bryn Mawr. This affects Lower Merion and Haverford Townships.

This has been going on since 2009.

15 damn years.

I doubt very much the Billboard Baron would want billboards on the lawn of his Gladwyne McMansion, but maybe that’s the place where they ought to go, huh?

From 2009

https://casetext.com/case/adsmart-outdoor-adver-inc-v-adsmart-outdoor-adver-inc

So I received an email from the current 5th ward commissioner in Haverford Township Laura Cavendish. Her predecessors, the late Andy Lewis and Jeff Heilmann also both fought billboards alongside their residents and constituents.

From Commissioner Laura Cavendish we have sadly learned that the billboard issue is active again, and it has never actually died as an issue in Haverford and Lower Merion Townships . I’m really glad that she sent the update, because her Lower Merion counterpart has been seemingly silent on the issue, hasn’t he? But hey if there are babies to be kissed or photo ops cutting ribbons to be had, he’s your guy.

Here is what the email I received said:

April 24, 2024

Dear Ward 5 Residents,

It was great to see so many of you at the polls yesterday. I shared with some of you a letter which I am now sharing here.


I wanted to provide an update on the Township’s active litigation against four proposed billboards in Haverford, two of which would be located on Lancaster Avenue in Ward 5. For about 20 years, Haverford and Lower Merion have been fighting Catalyst, a company which has proposed four large billboards in Haverford Township. Two of these sites are located on Lancaster Avenue in Bryn Mawr, across from the Acme and near Our Mother of Good Counsel church in Haverford Township; two others are located on West Chester Pike. 

In 2020, the Court of Common Pleas directed the two townships and Catalyst to come to a settlement. Since that time, Haverford has been working with Catalyst to identify a settlement that would reduce the number of billboard sites proposed by Catalyst and prevent future billboards anywhere in the Township. 

As background, the township is legally required to zone an area that permits a billboard. A settlement would mean creating zoning for one, smaller digital billboard, most likely located near the entrance to I-476 on West Chester Pike. Additionally, Lower Merion would likely place a billboard along I-76 as part of the settlement, expressly for the purpose of taking the Lancaster Avenue sites off the table. If no settlement is reached, and the case goes back before the Court of Common Pleas, the judge would likely allow billboards on all four (or more) sites in Haverford, including the two sites on Lancaster. 

Large billboards along Lancaster in Bryn Mawr would be viewed by drivers, pedestrians, shoppers, church goers, and so many others in our community.  The right settlement would permanently prevent future billboards in the Township, rather than leaving the decision to a judge. Declining to settle would require spending more taxpayer dollars to appeal this case and the township would likely lose. The outcome could be multiple billboards throughout Haverford Township.

While I am strongly opposed to billboards in Haverford Township, given the history of this case and the potential for reducing damaging billboard blight, I will support the right settlement with Catalyst. I believe a settlement will protect Lancaster Avenue and Haverford Township permanently, as well as prevent billboards along our narrow residential thoroughfare in the heart of Bryn Mawr. 

Please reach out if you would like to talk or learn more about this important issue. 

Laura Cavender, 5th Ward Commissioner
lcavender@havtwp.org
202-415-9881

This billboard company dude is the same one who has been littering our Chester County communities with these billboards as well.

It really is a crappy thing that our communities get saddled with these signs so he can make a profit. Because that’s all that this is about is money and when you meet people like this or you run into people like this, you have to ask once in a while when is there enough money? When do you perhaps need to think about what the right thing to do is?

First billboard hearing 2009

It’s time for the Billboard Baron to leave Bryn Mawr and all of these other communities alone. I hope these communities, and there respective municipalities still have some fight left in them. After all, there are a lot of us, myself included, who first stood up in 2009 when this all started. A lot of us have given up years to fight these blights on our communities.

#NoBillboardsInTheBurbs

#NoBillboards

#BillboardsSuck

big anti-billboard turnout in east whiteland

It was a packed room with people standing on the sides of the room for the Billboard hearings in East Whiteland tonight.

Tonight was about establishing party status for people with regard to each individual hearing for each individual application. As kind of expected pretty much everyone was objected to and if Santa Claus and the Easter Bunny had been present they would’ve been objected to as well.

The meeting was honestly quite contentious at times and once the video is up I will post a link so people can see it for themselves. One thing I did not care for was when East Whiteland ‘s solicitor threatened to have police remove a resident. It was a woman, a very nice woman whom I actually know, and she didn’t understand the process.

And that was something tonight that I thought was problematic – it was very confusing trying to understand the process. I sort of understood the process, or most of the process because I’ve been to these hearings before, but I was in the distinct minority and it wasn’t explained well.

Ginny Kerslake from West Whiteland showed up and suggested that East Whiteland do what West Whiteland did and request a full scale test of the signs.  That’s a really good common sense suggestion so I hope it happens.

Also the billboard company is going to have an open house coming up for residents of East Whiteland at the Desmond Hotel. I am a little fuzzy on the date ( I *think* it is Thursday, January 23 at 7 PM) and as soon as I have clarity I will post it here. I would suggest that residents go.

I have a feeling this is the first of many, many Billboard hearings. Tonight you had people showing up with legitimate reasons for wanting party status other than immediate proximity to the locations. Health impacts. Serious health impacts. I will give East Whiteland Supervisors kudos here for standing up for those residents, in particular, Supervisor Rich Orlow.

Anyway good job East Whiteland residents and others. Not a fun meeting for anyone but if you care about your community this is just one of those issues where you have to keep showing up.

I did not see anyone from State Senator Dinniman’s office or anyone from State Rep. Kristine Howard’s office either.

no billboards for christmas please, east whiteland

Just when you think more headaches can’t possibly arise for East Whiteland residents, along comes the possibility of…..BILLBOARDS…BIG ELECTRONIC ones.

So riddle me this East Whiteland— why did you spend ridiculous amounts of taxpayer money on a Route 30 Corridor Study only to allow further deterioration via billboards? I mean What The ever loving F ? is Lancaster Ave / Route 30 / Lincoln Highway supposed to improve by being turned into I-95 in Philadelphia by GIANT television screens that are on 24/7/365? You haven’t even addressed the smaller one that blinds people near Lincoln Court!

Way to sneak in the holiday surprise, right? (Here is the link to the Planning Commission Agenda but the links to each of the items on billboard, but those links go absolutely nowhere right now .)

And about the E. Whiteland Outdoor, LLC?

So does that mean East Whiteland now has a lot in common with other townships like Tredyffrin, Haverford, Coatesville, and even more? (See the Community Matters Blog in Tredyffrin.)

And hey East Whiteland all those apartment dwellers you want on Route 30? Townhouses, etc? Do you really think these people and future residents want to have to buy blackout shades to avoid the glare of I-95 in Chester County? Because that is what people already face driving by that small non-related overly bright TV in front of part of Lincoln Court, right?

And it looks like East Whiteland zoning for off premises signs doesn’t exactly match the supposed spirit of what they supposedly wish to accomplish with the Route 30 Corridor Study?

I just can’t EVEN with this township. Sign me disgusted. If YOU are disgusted too please go to the Christmas Surprise Planning Commission Meeting. Wednesday December 18th at 7 PM. East Whiteland Township is located at 209 Conestoga Road, Frazer, PA 19355

#nobillboardsintheburbs

Back to billboards. Happy Holidays affected residents, the issue that never seems to go away is back again.

May, 2009. That was the first billboard hearing about billboards in Haverford Township.

This includes the two ginormous billboards proposed for Lancaster Avenue in Bryn Mawr across from the Bryn Mawr ACME and Our Mother of Good Counsel Church. Two ginormous billboards that would cast a ginormous shadow on lovely small neighborhoods in the vicinity.

Now mind you this was only one site proposed for Haverford Township, there were multiple sites. All in the shadow of churches, schools, small businesses, neighborhoods. And don’t forget the issue at five points in Bryn Mawr, which while technically in Lower Merion, also affects Radnor and Haverford Townships as this is the literal point where two counties and three townships meet. (To see articles about this topic, go to Main Line Media News and search “billboards, Bryn Mawr“.)

Well here we are at the end of 2019 and billboards are back as you can see above. This letter was sent out by Haverford Township 5th Ward commissioner Andy Lewis.

Andy said:

📌As per the attached letter, the hearing on the application of the Bartkowski Investment Group to install billboards in four locations in Haverford Township, including two along Lancaster Avenue at Old Lancaster and Penn Street, is scheduled to commence on Tuesday, January 21st and continue for three days. Please save the dates📌

I never know what the media is going to cover or not cover, and they have been quite devoted over the years to the residents potentially affected by these billboards. However, I have a lot of friends that still live near these billboards sites so I am posting this because how could I not? Back in the day I went to every billboard hearing until I was diagnosed with breast cancer in the spring of 2011.

I will also note this is the same company residents in Tredyffrin are fighting. (See Community Matters.) In Tredyffrin they want to tear down the historic toll house replica built by Okie at Lancaster Ave and Route 252 in Paoli. (Also see Ban Digital Billboard in Paoli Page on Facebook.)

I saved lots of photos from these old Haverford Township hearings and I’m posting a few of them here. I want people to see things like when the firetruck shot their ladder up in Haverford Township above houses to show how tall the billboards would be. Or when residents in Haverford Township made a mock-up using big blue tarps of the actual size of a billboard screen being proposed. and photos of residents taking to the streets over this issue.

I no longer live in or near the areas of Haverford Township being threatened, nor do I live close by to the proposed site in Tredyffrin in Paoli. But as a citizen of this country until they revoke it, I still have my First Amendment Rights… which interestingly enough has always seem to be one of the arguments for why these billboards should be allowed and I’ve never understood that and can you understand that?

#NoBillboardsInTheBurbs pass it on. Please support the residents of Haverford Township, Lower Merion Township, Tredyffrin Township, and any other township who objects to these monstrosities in their communities.

I will also note that four states—Vermont, Alaska, Hawaii, and Maine—have prohibited billboards. Yes, they banned them. So why can’t we say no?

I wonder would the folks from the billboard company want BIG digital billboards on their front lawns? Probably not and I doubt their neighbors would either, right? So why shouldn’t these communities be able to say “no thank you”?

BILLBOARDS = BLIGHT